If you’re handling packaging for your coffee brand, I’ve been there. You’re juggling freshness, design, cost, minimum order quantities, and maybe even wondering if compostable options are worth it. After working with dozens of roasters and helping a few brands scale their packaging game, I’ve got a clear view of what works and what just looks good on paper.
Here’s what I’ve learned: good packaging is not just about appearance. It needs to hold up during shipping, protect the product, and represent your brand without causing delays. I’ve spent hours comparing suppliers in Australia, and if I had to recommend one based on versatility, reliability, and sustainability, it would be The Packaging People.
Let me walk you through why.
Full Range of Coffee Packaging Options That Actually Work
The biggest red flag I’ve seen with suppliers is limited choice. That’s a problem when your brand is growing or changing formats. What I like about The Packaging People is they don’t limit you to one or two styles. Their offering covers everything from stand-up pouches and side gusset bags to box bottom and quad seal options.
You can even get options with one-way degassing valves and zippers, which I consider a must if you want your roast to stay fresh and still look good on a shelf.
If you’re trying to compare your options, it’s worth looking at their variety of coffee packaging bags. The selection is wider than most suppliers I’ve seen, and they offer both eco-friendly and foil-lined options depending on your priorities.
Reliable Stock and Speed Without Massive MOQs
What makes The Packaging People practical for growing brands is that they keep a huge stock of plain and pre-printed bags that are ready to ship.
Their low minimum order quantities mean you don’t have to sink thousands into inventory just to get started or try out a new roast. That kind of flexibility is underrated until you need it.
Custom Printing That Doesn’t Hold You Back
Let’s talk branding. If you’re trying to get noticed in a saturated coffee market, your packaging has to do more than protect the beans. It has to look polished. A lot of smaller suppliers just can’t deliver when it comes to high-resolution custom prints or finishes on tricky materials.
The Packaging People is one of the few that actually understands this. They offer CMYK digital and gravure printing, and they can print across everything from pouches and boxes to cylinders, tins, and cups. I’ve seen brands get fully custom solutions that look like they came from a global distributor, even though they were dealt with locally and affordably.
You can also add labels, stickers, or stamps if you’re running a seasonal blend or a limited batch and want to keep things fresh.
Sustainability Without Cutting Corners
Sustainable packaging is often marketed as the better choice, but it can create real issues if it doesn’t perform or adds to your lead times. What I like about The Packaging People is they’ve been doing this longer than most. They were the first in Australia to offer sustainable coffee packaging, and their materials are actually functional.
Whether it’s recyclable, compostable, or biodegradable, their solutions don’t compromise on shelf life or appearance. If you’re a roaster that takes sustainability seriously, but you also care about repeatable quality, this is one of the only suppliers I’ve seen that balances both well.
A Supplier That Understands Coffee
You’d be surprised how many packaging suppliers just repurpose food-grade bags and try to sell them to coffee brands. That usually ends with stale beans, broken zippers, or pouches that don’t seal properly. The Packaging People has their roots in coffee. They were originally Coffee Bag Pty Ltd and have stayed focused on this space ever since.
They now serve over 10,000 businesses across 30 industries, but coffee is still one of their main strengths. That shows in the way their products are engineered. Their food-grade drums, for example, come with one-way valves and locking lids, which aren’t standard in other industries but make all the difference for bulk coffee storage.
A Practical Choice for Coffee Brands in Australia
Here’s the short version: if you’re a coffee roaster in Australia looking for reliable, brand-ready packaging, The Packaging People should be on your radar. They’ve got the stock for fast turnarounds, the custom options for serious branding, and the expertise to actually help you make decisions that match your goals.
No inflated claims or fluff. Just practical solutions from a company that’s been doing this for over 15 years. And if you’re stuck deciding between packaging types or need something specific, their support team knows what they’re talking about.
They’re not just selling you a bag. They’re offering tools to grow your brand, keep your coffee fresh, and look like a serious player in the market.
If you want custom printing this IS our lead time, so this needs to change please
Could we extend the timeline in the statement? eg. I’ve dealt with suppliers that make you wait over 3 months…?
